Communications
Media Relations
Media Relations provides unbiased perspective and clarity relative to our industry. It is geared to generate an understanding of health care and health insurance by educating the public in venues such as newspapers, wire services, trade publications, and broadcast media.
The Los Angeles Association of Health Underwriters strategically integrates its public affairs, public relations and media relations activities in conjunction with our legislative council and political action committee.
Members of Health Underwriters have direct contact with consumers seeking coverage, professional knowledge and insight of health insurance issues, as well as a broader perspective as liaison between the carriers, employers and consumers. This unique view is not seen by our legislators and the people who establish health care policy.
The goals of the Health Underwriter's Media Relations program is to identify Health Underwriter members as a credible source of information, provide a balanced commentary about insurance and advance positive health care reforms and legislative initiatives.
